Interactive Copywriter
Young & Rubicam San Francisco, CA
2/2008 – Present
Concept and create copy-driven solutions for interactive executions
Develop and deliver immersive online experiences to support clients’ brands
Lead project through to completion and organize client deliverables
Present creative ideas to project teams and clients
Interactive Copywriter
Agency.com San Francisco, CA
9/2006 – 2/2008
Brainstorm and write copy for all types of branding, web development and interactive
advertising units
Write longer format direct response copy for HTML/Text emails, landing pages, microsites,
SEO copy, etc.
Think up new ideas for how everyday people transact online
Stay current on all new interactive advertising technologies and units
Freelance Copywriter
San Francisco, CA
2/2005 – 8/2006
Grand Hyatt San Francisco – Promotional materials, direct mail, brochures and website
1-800-Flowers – Outdoor campaign
The End Up – ads for nightclub
Wolfe/Doyle – Comcast radio and TV scripts
Copywriter
BBDO Chicago, IL
01/2004 - 11/2004
Concept and write copy for print advertising, direct mail, Internet and outdoor
Brand marketing and brand name development for Wrigley Gum
Coordinate and oversee focus groups and marketing research
Copywriter
Lord + Lasker Tampa, FL
05/2000 - 04/2002
Concept and write copy for television, outdoor, Internet, print advertising and direct mail
Assist in public relations efforts, audition and cast talent and participate in new business acquisitions |